GeoRisk

Equifax GeoRisk

Maximize potential, minimise risk.

Understanding the credit risk of prospects allows you to make informed decisions about their potential value as customers.

GeoRisk provides an indication of the relative credit risk of individuals based on the neighbourhood in which they live.

GeoRisk uses aggregated and depersonalised data sourced from the Equifax credit bureau in New Zealand, making it unique in the marketplace.

This data is the most comprehensive and dynamic source of credit related information in New Zealand, and is based on five years rolling history.

An overview of how GeoRisk can assist in identifying the relative credit risk of individuals based on the neighbourhood in which they live.

Aukland New Zealand

Auckland, New Zealand GeoRisk

Optimise customer management

Plan. Manage. Optimise.GeoRisk can be used to better understand the risk make-up of your customer portfolio, both at a point in time, and over time, as the make-up of your customer portfolio changes.

Using this knowledge, you will be able to make informed decisions on up-selling, cross-selling and loyalty strategies, and be able to assign customers to more meaningful customer management streams.

Examples of where GeoRisk can be used:

  • As a debt recovery product – how likely am I able to recover money owed?

  • An analytics and modelling support tool

  • Scoring a debtor book

  • Pricing teams and risk calculations teams can leverage GeoRisk

Want to know more?

Contact us today